Behind the Velvet Rope

The Rookie USA fashion show was featured on there with 382,244 views!

The chicest celebrity kids descended upon New York Fashion Week last night for the Rookie USA Fashion Show. Presented by Haddad Brands, the show featured the latest Fall 2017 styles for kids from top international brands such as Levi’s®, Converse, Jordan, Nike, and Hurley.

The chicest celebrity kids descended upon New York Fashion Week last night for the Rookie USA Fashion Show. Presented by Haddad Brands, the show featured the latest Fall 2017 styles for kids from top international brands such as Levi’s®, Converse, Jordan, Nike, and Hurley.

Hosted by fashion photographer Nigel Barker and held at NYC’s Skylight Clarkson Sq., the show’s featured performer was hip-hop pioneer and BMI recording artist Sky Katz from America’s Got Talent. All of the proceeds from this year’s show went to the Make-A-Wish® Metro New York, an organization dedicated to granting the wishes of children with life-threatening medical conditions. This season’s show generated over 3.5 Billion Media impressions.